I think the mobile phone scene is going to get a little more interesting over the coming year or two. One of the main reasons Sprint has been on the decline, and has lost half of its customer base, is because it did not have an iPhone. But, in a last ditch effort to save the company, Sprint has made a $20 billion commitment to Apple for the new (and, I assume, future) iPhones. Verizon and AT&T have largely become, as the professor described, a duopoly. This was because T-mobile has for a long time been on its way out and Sprint couldn't compete with the companies without the iPhone. Sprint bet on the palm pre, and that did not work out.

Sprint, however, is the remaining company that still has an actual unlimited plan, compared to Verizon and AT&T's "unlimited" plans (actually might be 2GB of data allowed and in some cases, they actually slow down your data speed connection on your mobile browser). Sprint plans overall seem like they could be cheaper than Verizon's and AT&T's comparable plans. Despite these better plans, the iPhone was keeping people away from Sprint, as Sprint didn't have it. But, now that they do, perhaps more people will be switching back to Sprint. Sprint is counting on it because that is the only way they will be able to recoup their MASSIVE monetary commitment to Apple.

That factor, combined with new features like iMessage, that render (for those having iPhones) the text messaging plan completely useless. I definitely don't need unlimited texting anymore. An easy majority of my friends, and their friends, etc., have iPhones. Likely, the text messaging plans will become much cheaper as a result of this. Normally, to compensate for this cheaper price, the companies might increase data costs. But, with Sprint luring in the background, they duopoly might be reluctant to increase prices. If Sprint can manage to get back into the game with the iPhone, then maybe it will break the duopoly and make the mobile phone service market more competitive. Of course, there is also the possibility the three companies will act like the duopoly acts now. Only time will tell. But, all in all, I think, if Sprint manages to be somewhat successful here with their plan, it will change, or have great potential to change, the mobile phone service market

-- AustinKlar - 12 Oct 2011