INTRODUCTION

Pursuant to constitutional mandate, the purpose of copyright law is to “promote the Progress of Science and the useful Arts.” The author is only a mechanism by which to advance cultural progress. Securing remuneration for authors is not an end goal of copyright law, but rather a means chosen to promote progress of art and science. Thus, while protection for authors is quite broad, it is not absolute. Fair use permits secondary use of copyrighted works without obtaining permission from, or paying royalties to, copyright owners. Fair use largely embodies First Amendment values and balances the desire to protect authors with the goal of advancing social benefit. See Suntrust Bank v. Houghton Mifflin Co., 268 F.3d 1257, 1263 (2001). Fair use, as it currently operates, however, often favors copyright protection at the expense of hindering free speech and cultural progress. Reinterpreting fair use’s four-factor test is necessary to bring fair use back into balance with copyright's goals and the First Amendment.

NARROWING THE SCOPE OF THE FOURTH FACTOR

The Fair Use test takes into account “the effect of the [secondary] use upon the potential market for or value of the copyrighted work.” Under this factor, "a use that has no demonstrable effect upon the potential market for, or the value of, the copyrighted work need not be prohibited in order to protect the author's incentive to create. See Sony Corp. of America v. Universal City Studios, Inc., 464 U.S. 417, 450 (1984). Under this factor, it matters not whether a creator intends to exploit a particular market for the copyrighted work; if it is a potential market, the copyright owner has a monopoly over, and can deprive society of, that valuable market. See Castle Rock Entertainment, Inc. v. Carol Pub. Group, Inc., 150 F.3d 132, 145 (1998). Therein lies one of the main problems. If creators have enough incentive to author original works despite intending not to explore certain markets, it means that secondary users’ ability to explore those markets will not alter the creators’ incentive to create the original works (i.e., the author's compensation). Since the author's incentive to create original works would be unharmed, the original works will still be created and secondary works will be allowed under fair use, thereby progressing science and the useful arts. Moreover, since remuneration for creators is not the main goal of copyright law, access to valuable secondary works should be paramount to the originating author’s proprietary rights and incentives in secondary works. The copyright owner's anti-dissemination motives should give way to creation of valuable secondary works.

NARROWING THE SCOPE OF THE RIGHT TO CONTROL CREATION OF DERIVATIVE WORKS

To avoid this change in the fourth factor, an author could simply say he intends to explore a secondary market. Thus, in order to effectively balance the scope of the fourth factor, we must narrow the scope of secondary markets available for copyright owners’ exploitation under § 106. For example, if we apply narrowing constructions to the derivative work right, the potential market for the copyrighted work becomes much narrower, and makes it easier for the fourth factor to balance in favor of finding fair use. Reducing the scope of exclusive rights granted to copyright owners weakens the functional monopoly owners have over production and dissemination of socially valuable works and weakens barriers to access, thereby promoting progress of science and the useful arts. Further, narrowing the derivative work right granted to copyright owners could increase competition. If secondary users are less inhibited from entering into the derivative market, more works could be produced and will compete with each other for the market’s demand. The higher quality, more socially valuable works, will capture such demand.

SHOULD THE FAIR USE DOCTRINE BE AN AFFIRMATIVE DEFENSE?

Another aspect of fair use tipping the balance in favor of copyright owners is the fact that fair use is an affirmative defense to infringement. Defendants bear the burden of proving that balancing the fair use factors favors finding Defendant’s infringement excused as fair use. See Campbell v. Acuff-Rose Music, Inc., 510 US 569, 590 (1994). While Plaintiffs bear the burden of proof to show actual infringement in the first place, the infringement analysis often does not account for social benefits of secondary works or free speech. For example, free speech elements of parodies and criticism, paradigmatic candidates for fair use protection, are not relevant until after establishing that such parodies and criticisms infringe copyright. Thus, once cases reach the fair use stage, there is a presumption of copyright infringement. The First Amendment states “Congress shall make no law . . . abridging the freedom of speech . . .” Thus, the First Amendment is superior to copyright law. In order for the First Amendment to be truly superior, it should be incumbent on plaintiffs to assert that copyright protection should operate to enjoin defendants’ uses, rather than defendants having to show that regardless of copyright protection, their uses should be excepted as fair. A shift of this burden would make it more costly for plaintiffs to bring lawsuits, possibly deterring plaintiffs from bringing lawsuits altogether, especially when the suit involves derivative markets which the plaintiff never intends to exploit. Less litigation and less copyright protection decreases costs of both access to works and creation of secondary works, advancing the goals of copyright protection and fair use.

CONCLUSION

While these are not the only changes one could lobby for in bringing fair use into balance with copyright’s stated goals and First Amendment protection, these changes would fundamentally alter the way the test applies in all fair use cases and could bring about significant positive change to copyright law. Such changes would allow for cheaper access to copyrighted works, a decrease of barriers of entry into secondary markets, and would foster creation of socially valuable works, without significantly inhibiting or discouraging creation of original works of authorship. These proposed changes to fair use would better progress science and the useful arts.

-- AustinKlar - 26 Nov 2011